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Ryft, the performance leader in data analytics, announced that it is collaborating with the Internet of Things Community as a keynote presenter and Premier Partner at the Second International 2016 IoT Slam virtual conference on April 28. Additionally, Ryft’s CMO, Pam O’Neal, joins other authorities as a member of the Internet of Things Community Advisory Board.

Ryft Vice President of Engineering Pat McGarry will present a keynote address titled Preparing for the Internet of Things 50 Trillion Gigabyte Challenge. As the world marches toward the 50 trillion gigabyte Internet of Things data level, the gap between data that can be collected and data that can be analyzed in time to be useful is growing wider by the day. McGarry will provide practical insights into the challenges associated with Internet of Things data and why it presents so many hurdles to conventional enterprise and cloud infrastructures. McGarry will also participate on the Monetization of IoT and How Internet of Things Data and Analytics Play Substantial Roles in This Emerging and Disruptive Space panel.

“Significant advances in data analytics performance, scale and infrastructure readiness are critical to enabling IoT initiatives,” said Pam O’Neal, chief marketing officer at Ryft. “With the world’s fastest and most efficient data analytics platform and our role in industry organizations such as the Internet of Things Community, Ryft is pleased to do our part in accelerating the adoption and application of IoT in commercial environments.”

“We are thrilled to collaborate with Ryft as a partner for the Second International IoT Slam 2016 Virtual Internet of Things conference,” said Bill Mortimer, vice president, strategic marketing at Spirent Communications and IoT Slam and Internet of Things Community chairman. “Ryft has taken a leadership position in the IoT, using heterogeneous computing to deliver real-time insights into IoT data at the edge and in the data center. We look forward to their lessons learned on the front lines.”

Find more information about Ryft on their official website.