RFID Journal announced that Zebra Technologies has signed on to be the cornerstone sponsor of RFID Journal LIVE! Europe 2015. This event – RFID Journal’s 11th annual European conference and exhibition – is the world’s premier European event focused on RFID and its many business applications.

LIVE! Europe will focus on educating end users about how RFID technology is delivering real business benefits to companies in a wide variety of industries across Europe. This two-day program will educate companies on where and how RFID can be used to improve efficiencies, enhance visibility, reduce shrinkage and achieve other significant business benefits.

This event is designed to help companies considering using RFID to address real business challenges, determine the best RFID technology for their needs, learn best practices from early adopters, find the right technology partners and move forward with deployment. The exhibit hall will feature the leading RFID solution providers, covering all types of RFID technology, including passive low-frequency (LF), high-frequency (HF) or ultrahigh-frequency, as well as every flavor of active RFID and real-time location system (RTLS) technologies. Furthermore, LIVE! Europe will connect attendees with leading end users, industry experts and solution providers offering the latest RFID systems.

“We’re extremely pleased to have Zebra Technologies supporting the one event in Europe dedicated to RFID technologies and their business applications,” said Mark Roberti, RFID Journal’s founder and editor. “This is an exciting time, with a lot of companies realizing significant benefits from RFID.”

For more information, please visit the RFID Journal LIVE! Europe website, www.rfidjournalevents.com/europe

About RFID Journal

RFID Journal is the leading source of news and in-depth information regarding radio frequency identification (RFID) and Internet of Things technologies (IoT) and their many business applications. Business executives and implementers depend on RFID Journal’s websites for up-to-the-minute news, in-depth case studies, best practices, strategic insights and information about vendor solutions related to RFID and IoT technologies. This has made RFID Journal a trusted and respected technology information resource, serving the largest audience of RFID and IoT decision-makers worldwide – online and at face-to-face events.